Kinetik Scenario
Assess the revenue potential of resource, productivity, alignment and mix actions with the rigor and insight of Monte Carlo simulation. Design your growth blueprint with real-time insights into pipeline, signings, and revenue impact.
- Incorporates uncertainty and prior knowledge (Bayesian Inference) to model the revenue and go-to market requirements for the growth strategy
- Dynamic and adaptable forecasts that reflect the ever-changing Enterprise B2B Tech landscape
- Clear rationale for allocating budget, time, and personnel, making it easier to get the business case approved and gain internal buy-in from stakeholders
Kinetik Scenario
Revenue Intelligence SaaS-
Includes 5 Users
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Weekly outcome updates for continuous learning
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Integration with CRM, SFA, Marketing Cloud, and Third-party intent systems
Features
- Monte Carlo simulation aligns business case approval with with operational outcomes
- Time-series foundation builds scenario blueprints on a foundation on historical GTM metrics
- Operational benchmarks (both internal and external) delivers high fidelity scenario analysis with credible assessment of degree-of-difficulty
Benefits
- Analysis of response, lead, opportunity , segment, and account conversion rates from digital engagement to closed opportunities
- End-to-end visibility of go-to-market engine performance from initial engagement to sales outcome
- Interactive visualization with ability to filter by product, channel, campaign, or segment
“We are experiencing a Sea Change in Enterprise B2B tech buying. The way enterprises make purchase decisions has changed dramatically over the last five years; more executives involved, a greater number of touchpoints – both digital and in person, and a shift toward more self-service across the buying process. Working with Kinetik, BMC is deploying a next generation of GTM metrics to reflect this change in how we design and execute our GTM motions.”
Chief Revenue Officer
Enterprise B2B Software
